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FROM ACTUAL TO VIRTUAL TO REAL RESULTS: NATIONAL PROSECCO WEEK 2020 SUCCEEDS ONLINE

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Tasked with continuing National Prosecco Week’s (NPW) annual momentum and growth for the third consecutive year on behalf of the Prosecco DOC Consortium, fine wine and spirits-focused PR agency Colangelo and Partners (C&P) organised a week-long national online campaign to safely expand awareness of Prosecco DOC in the US market, from 20-26 July 2020. More »

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WEBINAR Italian wine in the U.S. during and after Covid-19: challenges and opportunities

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How has Covid-19 changed the world of wine in the United States? How should Italian wine-makers react in response to new styles of consumption and new market needs, given that the United States is one of the main destination countries for Italian wine? Many different aspects are discussed during the webinar "Italian wine in the USA during and after Covid-19: challenges and opportunities" in collaboration with Colangelo & Partners. More »

The Connected Table Live – Gino Colangelo on Virtual Wine Events

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Are virtual wine events here to stay in the wake of COVID-19? When will people feel comfortable attending in-person tastings and events, both in the U.S. and overseas? What about hybrid events? A consultant to global wine companies, Gino Colangelo, founder, Colangelo & Partners (www.colangelopr.com), shares his firm's findings on what makes a successful virtual wine event. This includes a dynamic presenter, lighting, backdrop, rehearsing and adapting event content for the intended audience. More »

How to Maximize Influencer Relations in the Wine Business

How to Maximize Influencer Relations in the Wine Business

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Our approach to influencer relations - a key pillar in our communications programs - is highlighted by Wine2Wine. Check out what Gino Colangelo and Mar Barbera, our Influencer Relations Specialist, have to say about working in the field and how it relates to wine. More »